TVS Motor Company has reached an unprecedented milestone, surpassing 5 lakh units in monthly sales for the first time ever. In August 2025, the company recorded a staggering 5,09,536 units sold, marking a remarkable 30% year-on-year (YoY) increase compared to 3,91,588 units in August 2024. This achievement represents the highest monthly sales in the companyโs history, driven by robust demand across its diverse portfolio.
Two-Wheeler Segment Fuels Growth
The two-wheeler category was the cornerstone of this success, with sales soaring from 3,78,841 units in August 2024 to 4,90,788 units in August 2025, reflecting a 30% YoY growth. Within the domestic market, two-wheeler sales climbed 28%, rising from 2,89,073 units to 3,68,862 units. Motorcycles played a pivotal role, with 2,21,870 units sold, achieving a 30% growth, while scooters outperformed with an impressive 36% increase, totaling 2,22,296 units. Popular models like the Apache series, Jupiter, and Raider 125 have been instrumental in driving these numbers, showcasing TVSโs strong foothold in the two-wheeler market.
Electric Vehicles: Steady Progress Amid Challenges
In the electric vehicle (EV) segment, TVS reported sales of 25,138 units in August 2025, a slight uptick from 24,779 units in the same period last year. While growth in this category remains steady, the company highlighted challenges related to magnet availability, which could impact production in the near to medium term. Nevertheless, EVs remain a key focus for TVSโs future strategy. Reinforcing this commitment, the company recently launched the Orbiter, an affordable electric scooter priced below โน1 lakh, aimed at capturing a wider market share.
Export Market Sees Robust Expansion
TVSโs global presence also contributed significantly to its record-breaking performance. Overseas shipments surged by 35%, with 1,35,367 units exported in August 2025 compared to 99,976 units in August 2024. Two-wheeler exports alone grew by 36%, increasing from 89,768 units to 1,21,926 units. This strong export performance underscores TVSโs growing appeal in international markets and its ability to cater to diverse consumer preferences worldwide.
Three-Wheeler Segment Posts Stellar Growth
The three-wheeler segment also witnessed remarkable growth, with sales jumping 47% to 18,748 units in August 2025, up from 12,747 units in the previous year. This significant increase highlights TVSโs ability to cater to varied mobility needs, further strengthening its market position.
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Looking Ahead: Festive Season and New Launches
TVSโs record-breaking sales in August 2025 reflect its balanced growth across motorcycles, scooters, electric vehicles, and three-wheelers, with both domestic and international markets playing a crucial role. As the festive season approaches, TVS is poised to maintain this momentum, with several new product launches in the pipeline. These upcoming models are expected to further boost demand and solidify TVSโs position as a leading player in the global automotive industry.
