Mahindra is celebrating the first anniversary of its all-electric SUVs, the XEV 9e and the BE 6, with a special package of benefits designed to attract new buyers. Both models debuted in India last November and have since built strong demand within the growing electric SUV market. To mark their successful first year on the road, Mahindra has introduced a limited-period offer that can provide early buyers with savings and add-ons adding up to nearly Rs. 1.50 lakh.
Exclusive Benefits for the First 5,000 Deliveries
Unlike a standard price cut, Mahindra has crafted a value-driven bundle that enhances the overall ownership experience. This anniversary offer is reserved strictly for the first 5,000 customers who take delivery of their XEV 9e or BE 6 before December 20, 2025, making it an exclusive opportunity for early adopters.
The idea behind the offer is simple: reward buyers who have been waiting for the right moment to switch to electric mobility. Mahindra expects this multi-layered package to attract additional interest and push sales momentum forward during the festive and year-end buying period.
Accessory Kit and Corporate Discounts
The first component of the package is a complimentary accessory kit valued at Rs. 30,000, allowing buyers to personalize their vehicles right from the start. Along with this, corporate professionals can avail an additional incentive of up to Rs. 25,000, making the deal more appealing to a large segment of city-based buyers.
Added Exchange Bonus for Upgraders
Customers upgrading from an existing car can secure an extra Rs. 30,000 exchange benefit, further increasing the value of the package. This particular perk targets buyers looking to make the shift from traditional fuel-powered cars to electric vehicles without feeling the pressure of upfront costs.
Charging Credits and Free 7.2 kW Home Charger
One of the most attractive additions to this anniversary package is Mahindraโs decision to include a 7.2 kW home charging unit at no additional cost. Normally priced around Rs. 50,000, this charger gives new EV owners the convenience of fast home charging from day one. Paired with Rs. 20,000 worth of public charging credits, the overall charging expenses in the initial months drop significantly.
Mahindra Gears Up for the Launch of Its Third Born-Electric SUV
While the anniversary package strengthens Mahindraโs position in the EV market, the company is also preparing to expand its lineup. The much-awaited Mahindra XEV 9S, the brandโs first all-electric three-row SUV, is scheduled to debut on November 27, 2025.
Expected to be built on Mahindraโs dedicated INGLO skateboard platform, the XEV 9S will draw inspiration from the futuristic XUV.e8 concept. It is likely to be offered with two battery pack options, and real-world driving range is expected to cross the 500 km mark, giving it a competitive edge in the premium EV segment.
Also Read – 8 Upcoming Mahindra SUVs Set to Launch in the Next Two Years
Strengthening Mahindraโs Foothold in Indiaโs EV Market
Over the past year, the BE 6 and XEV 9e have helped Mahindra establish a strong presence in the increasingly competitive electric SUV category. With the introduction of this limited-period anniversary package, Mahindra aims to provide even more value to customers who have been waiting for the right combination of features, price, and benefits.
