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Royal Enfield Impressive Sales Surge in September 2025

Royal Enfield
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Royal Enfield continues to dominate the middleweight motorcycle market, delivering remarkable results in September 2025. The company achieved a total of 113,573 units sold in India, marking a significant 43% rise from the 79,326 units moved during the same period in 2024. This boost highlights the brand’s enduring appeal in the 350cc and 650cc categories, where it blends timeless designs with contemporary features. Looking ahead, Royal Enfield is gearing up to introduce electric models, expanding its lineup beyond traditional classics and adventure bikes.

The sales spike can be attributed to a combination of factors, including the implementation of GST 2.0, which lowered costs for consumers, and the timing of the festive period that traditionally drives higher purchases. Several key models showed outstanding year-over-year improvements, particularly the revitalized Bullet 350 and the revamped Himalayan, which captured the attention of enthusiasts and new riders alike. Below, we break down the performance of each model in detail.

Leading the Pack: Classic 350’s Steady Dominance

The Classic 350 remains the undisputed leader in Royal Enfield’s roster, with 40,449 units dispatched in September 2025. This represents a solid 22.33% improvement over the 33,065 units from the previous year. Its retro styling, reliable performance, and affordability keep it as a favorite for those seeking a blend of heritage and everyday usability.

Bullet 350’s Remarkable Comeback

One of the standout stories this month is the Bullet 350, which saw its sales skyrocket to 25,915 unitsโ€”a whopping 100.88% jump from 12,901 units in September 2024. This doubling in volume underscores the model’s timeless charm and the brand’s successful efforts to refresh its appeal for modern audiences.

Hunter 350: Appeal for Newcomers

Securing third place, the Hunter 350 recorded 21,801 sales, up 25.25% from 17,406 units the year before. Its lightweight build, competitive pricing, and recent enhancementsโ€”like better ergonomics, additional tech, and fresh color optionsโ€”make it an ideal entry point for beginners exploring the midsize segment.

Meteor 350’s Strong Momentum

The Meteor 350 also shone brightly, with 14,435 units sold, reflecting a 66.59% growth compared to 8,665 in 2024. This cruiser’s comfortable ride and versatile nature continue to attract riders looking for a relaxed yet capable machine for longer journeys.

Himalayan’s Adventurous Leap Forward

In the adventure category, the Himalayan experienced explosive growth, selling 3,939 unitsโ€”a 117.14% increase from 1,814 the prior year. The latest version boasts a ground-up redesign, including a more powerful liquid-cooled engine and superior terrain-handling capabilities, making it a top pick for off-road explorers.

650cc Powerhouses: Twins and Beyond

The 650 Twins, comprising the Interceptor and Continental GT, combined for 3,856 units, a 34.40% rise from 2,869 in 2024. These parallel-twin models offer punchy performance and cafe-racer vibes that resonate with performance-oriented buyers.

Meanwhile, the Guerrilla 450 added 1,798 units to the tally, growing 8.51% from 1,657. The Super Meteor 650 followed suit with 1,101 sales, up 60.73% from 685, emphasizing its premium cruiser credentials. Finally, the Shotgun 650 contributed 279 units, showing a modest 5.68% uptick from 264, as it builds its niche in the custom-inspired space.

Key Drivers Behind the Growth

Royal Enfield’s overall success in September 2025 stems from strategic updates across its range, favorable economic policies like tax reductions, and seasonal demand during festivals. The brand’s focus on innovationโ€”such as improved engines, added features, and diverse stylingโ€”has helped it stay ahead in a competitive market. As it prepares for sustainable electric options, the future looks promising for continued expansion.

Also Read – Maruti Nexa Unveils Spectacular Diwali 2025 Discounts โ€“ Savings Up to โ‚น2 Lakh Await You!

Model-Wise Sales Overview

ModelSeptember 2025 SalesSeptember 2024 SalesYoY Growth (%)
Classic 35040,44933,06522.33
Bullet 35025,91512,901100.88
Hunter 35021,80117,40625.25
Meteor 35014,4358,66566.59
Himalayan3,9391,814117.14
650 Twins3,8562,86934.40
Guerrilla1,7981,6578.51
Super Meteor1,10168560.73
Shotgun2792645.68

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