Tata Motors has bolstered its iconic Ace lineup with the launch of the Ace Gold+, touted as the most budget-friendly diesel-powered small commercial vehicle in its class. Priced at a competitive Rs. 5.52 lakh (ex-showroom), this new model targets small business owners and entrepreneurs looking for cost-effective, reliable cargo transport. The Ace Gold+ stands out with its innovative Lean NOx Trap (LNT) technology, which removes the need for Diesel Exhaust Fluid (DEF), slashing maintenance costs and reducing the overall cost of ownership. This feature ensures compliance with stringent emission standards while boosting profitability through savings on every trip.
Power-Packed Performance
The Ace Gold+ is driven by a turbocharged Dicor engine, delivering 22 horsepower and 55 Nm of torque. With a 900 kg payload capacity and flexible load deck options, itโs built to tackle a wide range of tasks, from urban deliveries to rural logistics, making it a versatile choice for small businesses.
A Robust Portfolio Addition
Tata Motors dominates Indiaโs small commercial vehicle market with an extensive lineup, including models like the Ace Pro, Intra, and Yodha, catering to payloads from 750 kg to 2 tonnes. The Ace Gold+ slots seamlessly into this range, strengthening Tataโs dominance in the sub-1-tonne segment. Available in diesel, petrol, CNG, bi-fuel, and electric variants, Tataโs offerings provide unmatched flexibility for diverse business needs.
Unmatched Support and Reliability
The Ace Gold+ comes with Tataโs Sampoorna Seva 2.0 package, offering Annual Maintenance Contracts (AMC), genuine spare parts, and round-the-clock roadside assistance. Supported by over 2,500 service centers and the Star Guru network of skilled technicians, Tata ensures hassle-free ownership and minimal downtime for operators.
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A Legacy of Empowerment
Pinaki Haldar, Vice President & Business Head โ SCVPU, Tata Motors Commercial Vehicles, emphasized the Aceโs impact: โFor over 20 years, the Tata Ace has revolutionized last-mile logistics in India, enabling countless entrepreneurs to grow their businesses. The Ace Gold+ continues this legacy with cutting-edge technology, adaptable features, and unmatched affordability.โ
With its blend of low running costs, robust performance, and Tataโs trusted service network, the Ace Gold+ is set to redefine value in the small commercial vehicle segment, empowering businesses to thrive.








