Toyota Kirloskar Motor (TKM) delivered a robust performance in September 2025, selling a total of 31,091 vehicles, a 16% jump from the same month last year. The domestic market led the charge with 27,089 units, while exports added 4,002 units, reflecting growing global demand for India-made Toyota vehicles.
Strong Half-Year Results
For the first half of fiscal year 2026 (AprilโSeptember 2025), TKM recorded 1,84,959 vehicle sales, a 14% increase compared to 1,62,623 units in the same period of the previous year. The success of badge-engineered, high-volume models has significantly contributed to this growth.
GST Reforms Drive Demand
The introduction of GST 2.0 reforms has been a game-changer, enabling significant price reductions across Toyotaโs lineup. By passing on these savings to customers, TKM has made its vehicles more affordable, spurring demand during the early festive season. Key price cuts include:
- Glanza: Up to โน85,300 off
- Urban Cruiser Taisor: Up to โน1,11,100 off
- Rumion MPV: Up to โน48,700 off
- Urban Cruiser Hyryder: Up to โน65,400 off
- Innova Hycross: Up to โน1,15,800 off
- Innova Crysta: Up to โน1,80,600 off
- Hilux: Up to โน2,52,700 off
- Fortuner: Up to โน3,49,000 off
- Fortuner Legender: Up to โน3,34,000 off
- Camry Hybrid: Up to โน1,01,800 off
- Vellfire: Up to โน2,78,000 off
Product and Marketing Highlights
The Toyota Rumion grabbed attention with a recent update, now featuring six airbags as standard across all variants, enhancing its safety appeal. Beyond product upgrades, TKM has ramped up its marketing efforts, notably partnering with Japanโs renowned DRUM TAO performance group as brand ambassadors to elevate its brand image.
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Leadership Perspective
Varinder Wadhwa, Vice President of Sales, Service, and Used Cars at TKM, commented: โThe transformative GST reforms and the festive seasonโs positive vibe have fueled strong market demand. By fully passing on the GST benefits to our customers, weโve seen a surge in interest across our models. With the festive momentum building, weโre poised for an even stronger performance in the coming months.โ
