TVS, the owner of Norton Motorcycles, has made a bold move in bringing back this iconic brand by showcasing four fresh models at the 2025 EICMA event. The premium Manx and Manx R stand as the top-tier choices, while the versatile Atlas and Atlas GT aim at the expanding mid-size adventure bike category. Although exact release dates remain under wraps, these new Norton bikes are anticipated to hit Indian roads sometime in the early part of 2026.
Flagship Powerhouses: Manx and Manx R
The Manx serves as a sleek, bare-bones street fighter, whereas the Manx R amps up the thrill with its aerodynamic full fairing for a more track-focused vibe. These two are stepping in to fill the void left by the retired V4SC and V4CR models, positioning themselves as Norton’s elite performers.
At the heart of both is an innovative 72-degree V4 engine displacing 1200cc, delivering a robust 203.2 horsepower along with 130 Nm of torque. This powerplant connects to a smooth six-speed transmission equipped with a slipper clutch and a two-way quickshifter for seamless gear changes.
Design-wise, they boast a distinctive single-sided swingarm that adds a sharp, uncluttered look, complemented by an under-engine exhaust system for enhanced aggression. On the tech front, riders get convenient keyless start, an expansive 8-inch touchscreen dashboard, multiple riding modes like Rain, Road, and Sport, adaptive cruise control that handles corners, launch assist, hill hold function, real-time location sharing, and plenty more to elevate the experience.
Adventure-Ready Duo: Atlas and Atlas GT
Targeting the booming adventure touring scene, especially in regions like India where such bikes are gaining massive traction, the Atlas lineup brings a sophisticated yet rugged appeal. Its styling features a sturdy front end, generous wind protection, bright LED lights with integrated daytime runners, a comfortable one-piece saddle, bold contours flowing into a slim tail, all capturing the essence of a true explorer.
The Atlas GT leans toward pavement prowess with its cast alloy rims, ideal for highway cruising, while the standard Atlas caters to off-road enthusiasts via spoked wheels. Wheel sizes differ too: the GT rolls on 17-inchers front and back, but the Atlas opts for a 19-inch front and 17-inch rear for better trail handling. Suspension wise, the GT offers 140mm of travel for a balanced ride, contrasting the Atlas’s roughly 180mm setup suited for rougher paths.
Built around a durable steel lattice chassis, both models draw power from a 585cc twin-cylinder liquid-cooled unit, though output specs are still pending disclosure. Feature-packed, they include effortless keyless operation, four selectable modes (Sport, Touring, Urban, Off-Road), adjustable traction settings, a bidirectional shifter for quick gears, and the same intuitive 8-inch color screen seen on the Manx series.
Why Norton’s Revival Matters for Riders
This lineup revival under TVS signals a fresh chapter for Norton, blending heritage with cutting-edge engineering. For Indian enthusiasts, it means access to premium British-inspired machines that compete in both performance and adventure segments, potentially shaking up the market with their unique blend of power, style, and technology.
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FAQs
1. What engines power the new Norton models?
The Manx and Manx R use a 1200cc V4 engine producing 203.2 bhp and 130 Nm, while the Atlas and Atlas GT rely on a 585cc parallel-twin, with power details yet to be shared.
2. When will these Norton bikes launch in India?
They’re expected to arrive in the first half of 2026, though official confirmation is awaited.
3. How do the Manx and Manx R differ from each other?
The Manx is a naked street bike for everyday thrills, while the Manx R adds full fairings for a sportier, aero-optimized profile.
4. What makes the Atlas GT different from the standard Atlas?
The GT focuses on road use with alloy wheels and shorter 140mm suspension, whereas the Atlas is adventure-oriented with spoked wheels and about 180mm travel.
5. Why is TVS reviving Norton with these specific models?
TVS aims to tap into growing segments like high-performance nakeds and mid-weight ADVs, especially in markets like India, by infusing modern tech into Norton’s classic legacy.
